What is NFL All Day?

NFL All Day is a digital collectibles platform developed by the National Football League (NFL) and Dapper Labs. It allows fans to purchase, trade and own officially licensed digital collectibles of the most iconic moments in football history. These highlights are called "moments" and they are represented by a digital image or video of an iconic play from an NFL game.

The platform is built on blockchain technology and uses non-fungible tokens (NFTs) to ensure the uniqueness and ownership of each digital collectible. NFL All Day is a project to make fans closer to the sports they love by creating new ways to collect, engage with, and experience the moments that matter. The platform allows fans to buy packs, similar to trading card packs, and trade the moments on the marketplace. It allows fans to have a new way of engaging with the NFL.